Privacy Policy

This privacy policy (the ‘Privacy Policy’) applies only to the eat-and-breathe.test website (the ‘Site’).

The Site is owned and maintained by the company Eat & Breathe Ltd and is registered under Company Registration Number 09209315 with the Registered Office located at 3 The Studios, 320 Chorley Old Road, Bolton, BL1 4JU (the ‘Company’)

Wherever the terms ‘we,’ ‘our,’ or ‘us’ are used in this privacy policy, we are referring to the practices of the Company concerning the processing and collection of your information through the Site.

Our Privacy Policy explains how we collect, use, share and protect information in relation to our web site (collectively, the ‘Service’), and your choices about the collection and use of your information.

By using our Service you understand and agree that we are providing a platform for you to post photographic content (‘User Content’), to the Service and to share User Content publicly. This means that other Users may search for, see, use, or share any of your User Content that you make publicly available through the Service.

Privacy Statement

From time-to-time, the Company may provide you with communications about our Service, or otherwise concerning information you might be interested in receiving, such as e-mails about general marketing information about the services you may be, and most probably are, providing your information to the Company in relation. We inform you that any information you provide may be fully shared between the Company and a third party with whom the Company has entered in any kind of relationship following the terms establishes in the present Privacy Policy.

We are committed to taking reasonable steps toward protecting your privacy online and to managing your information responsibly.

This Privacy Policy is intended to notify you of our online privacy practices, the type of information that may be collected and stored, how the information is used; with whom the information may be shared; what choices are available to you regarding collection, use and distribution of the information; what kind of security procedures are in place to protect the loss, misuse or alteration of information under our control; and, who to contact with questions or concerns.

This Privacy Policy does not apply to other websites to which we may link. We may post such links on the Site as a way of helping you locate related information easily. However, when linking to another website, you must review that website’s privacy policy as other websites may not treat information collected online in the same manner as we do, and even though you contact them though the Site, the Site does not hold any responsibility on the treatment by this other websites your personal information.

By using the Site, or contacting call centre operations, you consent to the collection and use of information by us in accordance with this privacy policy. If we decide to change our privacy policy, we will post those changes on this page.

Why We Collect Information

We collect personal information because it helps us deliver services. In addition, your personal information helps us communicate to you latest information and events about which you might like to hear.

We also collect your personal information to help us design and deliver Site operations. We also may correlate your personal information obtained from you with information from other sources, which may help us to develop a more targeted user profile concerning you and/or your demographic information. For example, if you provide us with your personal information, we may cross-check that against information that might be otherwise available through other entities with whom we have business relationships in order to develop a more in-depth demographic profile of you. Similarly, we may process personal information to target specific information of interest to you. We know that everyone is busy, and nobody likes their email cluttered up with junk mail and as such we will only send you marketing messages if you choose to receive them from us. If you decide that you no longer want to receive our emails you can unsubscribe at any time by clicking and selecting ‘Unsubscribe’.

What Information We Collect

The following generally describes the type of information we may collect about you.

Those who wish to communicate with us but do not wish to provide personally identifiable information online may contact us through the address or phone numbers provided on our website. However, you should note that if you contact us by phone, or if you contact us via postal mail, you may still be submitting personally identifiable information to us. For example, if you have a listed phone number without blocking, your phone number may appear to us when you call. Similarly, if you write to us and provide a name and return address, we will gather that information in order to communicate with you, and we may use the information in accordance with this privacy policy.

Sharing of your information

Any information or content that you voluntarily disclose for posting to the Service, such as User Content, becomes available to the public.

If you remove or request to remove information that you posted to the Service, copies may remain viewable in cached and archived pages of the Service.

General Browsing

We do not automatically collect your home address, email address, telephone number, and product preferences unless you voluntarily input this information.

Even if you do not submit personal information through the Site, we gather navigational information about where visitors go on the Site and information about the technical efficiencies of the Site and services (i.e., time to connect to the website, time to download pages, etc.). This information allows us to see which areas of the Site are most visited and helps us better understand the user experience. This helps us improve quality by recognising and delivering more of the features, areas, and services our visitors prefer. In this process of gathering information, we may collect for example, domain type, browser type and version, service provider and IP address, referring/exit pages, operating system, date/time stamp, and click-stream data). We may also create and use electronic records to compile statistics about how our visitors collectively interact with the Site.

How We Collect Information

We collect information in three primary ways:

  1. You Give Us Information:
    We collect information from you when you interact with us about a service we offer or provide. For example, when you send information to us through the quick contact form
  2. We Collect Information Automatically:
    We automatically collect certain types of information when you visit the Site or use services. For example, we automatically collect various types of technical information when you use the Site as otherwise described in this privacy policy.
  3. We Collect Information from Other Sources:
    We may obtain information about you from outside sources. For example, we may obtain commercially available information about you from third parties, such as demographic information, or purchase e-mail lists from third parties for advertising and marketing purposes. We may also receive information from third-parties who provide third-party tracking services through web-beacons as otherwise discussed in this privacy policy.

Use of Cookies

Cookies are bits of electronic information that a website may transfer to a visitor’s computer to identify specific information about the visitor’s visits to a website. The Site uses a browser feature known as a cookie, which assigns a unique identification to your computer. Cookies are typically stored on your computer’s hard drive and are used to help track clicks as you go through the pages within the Site. We may also use cookies to tell us whether you have previously visited the Site. We also use cookies which may be set by third-parties with whom we have entered into agreements which may enable us to obtain other information about you as may be available from those third-parties, such as demographic data about you. You can set your browser not to accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. You may also use commonly available tools in your browser to remove cookies, which may have been placed onto your computer. If you want to delete any cookies that are already on your computer, please refer to the instructions for your file management software to locate the file or directory that store cookies. However, please note that if you disable the use of cookies on your computer, you will not be able to shop on our Site. We will not use FLASH cookies, unless you are specifically notified that we intend to use them for a specific service, and you are given the opportunity to opt-out from receiving such cookies. FLASH cookies are cookies that are placed on your computer that are not removed through normal browser management tools, but the developer of the FLASH programming language currently has an on-line management tool to allow you to remove these FLASH cookies.

Use of Web Beacons, Clear-GIFs, Pixel Tags and JavaScript

We also use ‘pixel tags’ (also called ‘action pixels,’ ‘web beacons’ or ‘clear gifs’) and/or JavaScript plug-ins, placed on our website and in our emails to you.

These web beacons and plug-ins are small graphic images (typically that you cannot see) or code on a website or in an email message which are used for such things as recording web pages and advertisements clicked-on by a user, or for tracking the performance of email marketing campaigns. These devices help us analyse our customers’ online behaviour and measure the effectiveness of the Site and advertising. We also work with third-party service providers that help us track, collect, and analyse this information. Third-party entities with whom we have agreements may place these devices on the website and/or in e-mails to use information obtained from them such as pages viewed, items purchased, e-mails opened and items upon which you may click in e-mails. These third-party providers may also place cookies onto your computer. Those third-party cookies may enable us to obtain aggregate demographic information and user statistics about you and your preferences from these third-party sources as well as our information we have about you.

Widgets and Server Logs

A ‘widget’ is generally an application that can be embedded in a web page. Widgets can provide real-time information to the page. Widgets are often provided by third-parties and we may provide widgets on the Site. Widgets may enable the third-parties that provide them to collect data about users visiting the Site. We may also obtain information shared with us through the providers of these widgets.

A web ‘server log’ is a record of activity created by a computer that delivers certain web pages to your browser. Certain activities that you perform on the Site may record information in server logs, such as if you enter a search term into a search box located on the Site. The server log may record the search term, or the link you clicked on to bring you to the Site. The server log may also record information about your browser, such as you IP address and the cookies set on your browser.

How We Use the Information We Collect

We use the information we collect in a variety of ways. Generally, using all of the above mentioned, and similar type tools, we may collect, aggregate, and use information from or about you such as data about the type of browser and operating system used, which web pages you view, the time and duration or you visits to our Site, the search queries you may use on the Site, whether you clicked on any advertisements, whether you have clicked on any links in any e-mails sent from us, or third-parties on our behalf, whether you have chosen to opt-out of certain services or information sharing, and whether you have viewed or ordered certain products or services.

We use the information we collect internally in our business for many business purposes, such as to:

  1. (i) analyse trends and conduct research about improving our services;
  2. (ii) provide support and respond to questions from customers and visitors;
  3. (iii) improve the Site services;
  4. (iv) contact Users for research, informational, and marketing purposes;
  5. (v) track traffic patterns and site usage; (vi) correlate information with other commercially available information to identify demographics and preferences to assist us in our marketing efforts;
  6. (vi) provide specific relevant marketing, promotional, or other information to you;
  7. (vii) address information security and/or privacy practices control, network functioning, engineering, and troubleshooting issues;
  8. (viii) investigate claims and/or legal actions, violations of Terms of Use, and compliance with relevant applicable laws and legal process;
  9. (ix) comply with law, or based on our good faith belief that it is necessary to conform or comply with the law, or otherwise to disclose information to the agencies concerned to: prevent fraud, to reduce credit risks, to cooperate with police and other governmental authorities, or to protect the rights, property or safety of visitors to the website or the public;

We may also share personally identifiable information and non-personally identifiable information externally with other third-party service providers, which might include, but is not necessarily limited to the companies who handle our order dispatch service, payment provider and our delivery company, business entities that provide e-mail address management and communication contact services, network equipment and application management providers and hosting entities, credit and debit card payment gateways and processors and the issuing and acquiring banks involved in the funds settlement procedures necessary to charge your cards or financial accounts, entities which obtain information such as demographic information which might be aggregated with information we have about you, judicial, administrative and/or legal or financial accounting providers in the event that information must be reviewed or released in response to civil and/or criminal investigations, claims, lawsuits, or if we are subject to judicial or administrative process (such as a subpoena) to release your information or to prosecute or defend legal actions, and other service providers which may be involved in the other types of services and activities otherwise discussed in this privacy policy. In the cases where it is required by data protection legislation We will enter into written agreements with these third-parties, to place contractual restrictions on these third-parties from further transmitting your personal data and the treatment of said data outside of the uses and processing necessary to fulfil their contracts with us. We will only provide these third parties with the information, which they need to carry out their jobs. We may also use your personally identifiable information to contact you in ways other than e-mail or regular mail, such as via telephone contact and/or mobile messaging and texts to your mobile phone through SMS.

Some elements on the Site, such as any sponsored links advertising, are supplied to us by third parties under contract. We may supply some of the information we collect from you to those third parties so that they can provide those elements for display. We may share the following information with such third parties:

  • (a) your Internet Protocol (IP) address;
  • (b) the address of the last URL you visited prior to clicking through to the Site;
  • (c) your browser and platform type;
  • (d) your browser language;
  • (e) the data in any undeleted cookies that your browser previously accepted from us; and
  • (f) the search queries or word look-ups you submit.

Your Choices about the Information We Collect

If you do not consent to the way in which we may use your personal information, please do not submit any personal information to us.

If you do not wish to receive e-mails from us click the unsubscribe link located in our e-mails.

If you do not wish for us to share your personal information for any marketing purposes, please contact us and inform us of your wishes. Please provide enough information for us to determine the nature of your request.

Privacy of Children Who Visit the Web Site

We recognise the importance of children’’s safety and privacy. The website is not designed to attract children, and is not intended for use by any children under the age of 13. We do not request, or knowingly collect, any personally identifiable information from children under the age of 13. Children under the age of 18 may use the website only under the supervision of a parent or legal guardian.

Information Stored Outside of the United Kingdom

When visiting the Site your connection will be through and to servers located in the United Kingdom. All information you receive from us will be created on servers located in the United Kingdom, and all information you provide will be maintained on web servers and systems located in the United Kingdom. The data protection laws in the United Kingdom might not be the same as the laws in other countries. By using the Site and/or submitting information to us, you specifically consent to the transfer of your information to the United Kingdom to the facilities and servers we use, and to those with whom we may share your information.

Updating Personal Information

We prefer to keep your personal information accurate and up-to-date. If you would like to change your contact information, please click here and update your personal information details.

Links

For your convenience, the Site may contain links to other websites. We are not responsible for the privacy practices, advertising, products, or the content of such other websites. None of the links should be deemed to imply that we endorse or have any affiliation with the links.

Security

We believe in providing a safe and secure experience for all of our online visitors. To that end, we have implemented security measures to protect the information collected from you.

Please note that no data transmitted over the Internet or stored and utilized for business purposes can be guaranteed to be completely secure. No security measures are perfect or impenetrable. We cannot guarantee that only authorised persons will view your information. We cannot ensure that information you share on the Site will not become publicly available. You can reduce these risks by using common sense security practices such as choosing a strong password, using different passwords for different services, and using up to date antivirus software.

Questions / Changes in Policy

If you have questions or concerns with respect to our privacy policy, please contact us at [email protected].  We may elect to change or amend our privacy policy; in such event, we will post the policy changes in our privacy policy on the Site.